What Is a Delivery Matrix?
A delivery matrix is a spreadsheet where each row defines one deliverable. It tells Versionary what to produce — the aspect ratio, platform, codec, overlay, logo, and filename for every version of your spot. Upload a CSV or Excel file. Versionary’s flexible column detection reads any column order and handles variations in column naming.Required Columns
| Column | Purpose | Example Values |
|---|---|---|
| Ad-ID / ISCI | Unique deliverable identifier | ABCD1234 |
| Title | Descriptive name | NWR_Reagan_30 |
| Format | Aspect ratio | 16:9, 9:16, 1:1, 4:5 |
| Platform | Target destination | meta, youtube, broadcast |
Optional Columns
| Column | Purpose | Example Values |
|---|---|---|
| Duration | Spot length | 30, 15, 06 |
| Codec | Output format | h264, prores |
| Overlay | Title treatment file | overlay_9x16.mov |
| Logo | Logo image file | client_logo.png |
| Logo Position | Logo placement | bottom_right, top_left |
| Video | Source video filename | spot_master.mp4 |
Column Detection
You don’t need exact column names. Versionary recognizes common variations:- Ad-ID:
ad-id,adid,isci,id,ad_id - Title:
title,name,description,spot_name - Format:
format,aspect_ratio,ratio,size - Platform:
platform,destination,network,placement
Multi-Video Batches
If your campaign has multiple master videos (e.g., a 30-second and a 15-second cut), upload all videos at once. Versionary matches each matrix row to the correct source video using intelligent filename matching. The matching system uses three passes:- Exact match — filename matches the Video column exactly
- Substring match — Video column value appears within the filename
- Prefix match — first segment of the filename matches